"Don't steal the struggle"

Why speakers, writers, coaches, & creators should avoid ChatGPT like the f*cking plague

Hey Greenblasters!

Here we are again, talking about f*cking ChatGPT.

Max Greenfield Reaction GIF by CBS

I know. Believe me, I know.

Ever since it came out, there’s been a deluge of advice online, giving birth to a new category of clichés overnight:

“The future is here.”

“Staying still is falling behind.”

This is the worst it’ll ever be.”

And my personal ‘favourite’:

A.I. won’t take your job. (Job title) working with A.I. will take your job.”

The Wave Dancing GIF

Goodbye dancers

This last one picks at the deep, dark fear we all have of losing our livelihood and becoming obsolete in a new world we don’t understand.

But let’s take a step back for a second, and ask ourselves:

Are these people right?

The pro-AI argument:

Proponents of generative AI like ChatGPT, Claude, Grok, et al will tell you that the time you save using these tools - properly - makes you exponentially faster at getting things done than regular humans using stone age tools like Microsoft Excel, Word, & Google.

It also “democratizes the production of content”, meaning what used to take a lot of people and money can now be done by an individual for $20/month.

And finally, it can act as a “second mind”, with the whole of the internet at its disposal to give you advice, feedback, strategy, and even “new” ideas.

To them I say:

Absolutely.

They’re completely right. This technology is incredibly effective for any number of tasks, allowing you to do things that would’ve taken weeks and tons of money, in. seconds by yourself.

So, why advocate against it?

The anti-AI argument (at least, MY anti-AI argument)

While my daughter, who’s now 2.5 was still a baby, I saw an Instagram video.

The footage showed a toddler slowly climbing into one of those towers that help them see above the countertops in the kitchen.

We’ve got one, they’re awesome.

And the caption read:

My husband and I have a philosophy with our toddler:

“Don’t steal the struggle.”

This hit me like a ton of bricks, and became my wife’s and my philosophy for raising our daughter:

Let her struggle. Whether it’s:

  • putting on socks

  • climbing up onto her tower

  • finding a shape in a book

  • or telling a story

The overwhelming instinct is to jump in and help:

  • “Let Daddy do it, we’re late.”

  • “You’re gonna hurt yourself, I’ll lift you up.”

  • “Here’s the triangle, here!”

  • “Yes, that’s right, and then you had ice cream!”

This comes from a good place, but every time you jump in and help, you rob her of the struggle that actually teaches her how to do it properly and independently.

So, if you’re a:

  • speaker,

  • writer,

  • coach,

  • creator,

  • or ALL OF THE ABOVE like me

When it comes to using AI for your work, ask yourself

“What struggles are necessary?”

You Got This Work GIF by Red Bull

Me trying to write this weekly newsletter

Writing is a necessary struggle.

Storytelling is a necessary struggle

Talking to people is a necessary struggle.

Listening to them deeply is a necessary struggle.

THIS IS WHAT MAKES YOU HUMAN.

All of your “content” that you put out there, the LinkedIn posts you write, the newsletters you create, the videos, the talks, the lead magnets, the website copy….

It’s not just to make you more money:

It’s self-development.

And it’s some of the best form I’ve ever discovered, IF you do it yourself.

Don’t steal the struggle.

That’s it for this week!!

Greenblast… out 🚀

P.S. I signed my first 2 “Create and Start Selling Your Signature Workshop” clients!!

I figure I can take on about 5 at one time, so if you’re interested in learning more, reply YES to this email, or book a call here.

Reply

or to participate.